I Used a Business School Tool on My Personal Brand
I used the Value Proposition Canvas from business school on my own personal brand. Here's how creatives can use it to figure out what to make.
I Tried 4 Creative Businesses (Only One Solved a Real Problem)
I tried 4 passion-based creative businesses. Only one worked, because it solved a real problem. Here are the 3 questions that help you find yours.
The Big Five: What New Tech Actually Means for Business
Right now, I am studying Digital Innovation at the school of commerce in the Netherlands. This minor introduced me to the Big Five, five technological developments reshaping how businesses work. We have to build a digitally innovative solution for a…
Reverse Engineering a Business: Start With the Problem
Right now I am in my third year at the school of commerce. Through my college years I have learned the basic ins and outs of marketing and sales, and the biggest shift was learning to build things backwards. Reverse…
The Case for a Boring Phone as a Creative Person
It was a rainy day in October. There was nothing to do outside, so I picked up my phone. I looked at my Instagram feed. Then I checked my friends’ messages on Snapchat. I watched YouTube Shorts until nothing really…
The Bridge Between Mental Health and Creativity
About six years ago, I suffered from a mental illness. I felt burned out a lot, and actually a bit depressed from time to time. Anxiety was constant, and interacting with other people felt hard. But instead of surrendering to…
How to take a Hard Reset on your Life
Every now and then, I get the feeling that I am in a rut. Maybe I am consuming too much content. Maybe I wake up too late, or I exercise too little. It often starts with one small bad habit.…
How to build a creative ecosystem online (when you have too many interests)
It can be very hard to focus on one thing in this day and age. There are so many opportunities and there is so much to discover, that it can be hard to stick to just one thing. Luckily, you…
I cut my screen time from 5 hours to 1. Here’s what changed
Ever since I’ve been taking my digital consumption more seriously, my life has gotten way better. Where I used to spend five hours a day scrolling on Instagram and watching YouTube videos, I tend to pick up a book more…
